Fueling Growth: Sports Nutrition Market 2023-2033

The Sports Nutrition Market is experiencing remarkable growth, with its value increasing from US$ 24.8 billion in 2022 to US$ 26.7 billion in 2023. Projections are even more exciting, with an expected value of US$ 61.6 billion by 2033, representing an impressive 11.5% Compound Annual Growth Rate (CAGR) from 2023 to 2033.

Rising health consciousness, growing engagement in sports and fitness activities, and the need for specialised nutrition products among athletes and fitness enthusiasts are all contributing to this growth. As customers prioritise wellness and performance enhancement, the sports nutrition industry expands, providing a comprehensive selection of solutions to meet a variety of needs.

Future Market Insights (FMI), an ESOMAR-certified consulting organisation, expects the sports nutrition market to develop rapidly through 2021 and beyond. Demand for organic sports nutrition beverages will rise, boosting market sales.

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Online training facilities and health programmes have increased sales of ready-to-drink sports beverages as well as energy bars with an emphasis on sports nutrition. To take advantage of the opportunities that are currently available, manufacturers are working with local and regional fitness centres.

Key Takeaways from FMI’s Sports Nutrition Market Study

Trend for veganism and healthy lifestyle among fitness enthusiasts will drive the sales of plant-derived ingredient sports nutrition. This segment is expected to hold maximum share in the global market. In terms of nature, organic segment will exhibit higher growth as compared to conventional backed by the rising demand for natural and organic products For B2C, flavored sports nutrition beverages are expected to remain dominant throughout the forecast period Expansion of online fitness and retail channels will spur the sales of sports nutrition, exceeding a valuation of US$ 64.1 Bn by 2031 The U.S. is expected to be the most lucrative market across North America during the assessment period India will emerge as a lucrative market backed by the rising demand for organic sports nutrition products in the country

“Growing prevalence of obesity across the globe is pushing the people to opt for healthy lifestyle. With emergence of online fitness centers and health classes, manufacturers are forging partnerships and alliances with local and regional fitness centers generating lucrative revenues,” says the FMI analyst. 

Competitive Landscape

Nestlé S.A., Red Bull GmbH, Ajinomoto Co., Inc., Keurig Dr. Pepper, Inc., Nutrabolt, GlaxoSmithKline plc., Optimum Nutrition, Inc., Premier Nutrition Corporation, Biothrive Sciences, Nutrabolt, Now Foods, INC Sports Nutrition, Vitaco Health, and Uelzena Group. among others are some prominent players operating in the sports nutrition market.

Sports Nutrition Market by Category

B2B

By Ingredient Type:

  • Plant-Derived Ingredient
    • Soy Protein
    • Rice Protein
    • Pea Protein
    • Potato Protein
  • Animal Derived Ingredient
    • Creatine
    • Milk Protein
    • Whey Protein Concentrates
    • Casein
    • BCAA (Branded Chain Amino Acid)
  • Blends

By Nature:

  • Organic
  • Conventional

B2C

By Function:

  • Energizing Products
  • Rehydration
  • Pre-Workout
  • Recovery
  • Weight Management

By Product Form:

  • Ready-To-Drink
  • Energy & Protein Bar
  • Powder
  • Tablets/Capsules

By Flavour:

  • Regular
  • Flavored
    • Fruit Punch
    • Berries
    • Citrus
    • Chocolate
    • Vanilla
    • Others

By Sales Channel:

  • Modern Trade
  • Convenience Store
  • Specialty Store
  • Pharmacy Store
  • Online Retail
  • Other Sales Channel

By Nature:

  • Organic
  • Conventional

By Price Range:

  • Economic
  • Premium

Region

  • North America
  • Latin America
  • Europe
  • South Asia
  • East Asia
  • Oceania
  • Middle East & Africa

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